I’ve been shot at,
I’VE BEEN burnt out &
I’VE built MYSELF back STRONGER
I’ve chased armed criminals through the streets of Sydney. I’ve flown helicopters across the coastline.
I’ve built and sold million-dollar businesses, and I’ve lost it all and started over more than once.
Every scar taught me something new and every setback shaped the business and life that I live today.
I’m here to tell you the truth about what it really takes to build a life and a business that works.
HERE's what I stand for:
Owning your time,
instead of being a prisoner to it.
Leading at home,
before you lead in business.
Making money work for you,
not the other way around.
Speaking with honesty,
keeping it real.
I’ve been shot at,
I’VE BEEN burnt out &
I’VE built MYSELF back STRONGER
I’ve chased armed criminals through the streets of Sydney. I’ve flown helicopters across the coastline. I’ve built and sold million-dollar businesses and I’ve lost it all and started over more than once.
Every scar taught me something new and every setback shaped the business and life that I live today.
I’m here to tell you the truth about what it really takes to build a life and a business that works.
HERE's what I stand for:
Owning your time
instead of being a prisoner to it
Leading at home
before you mess in business
Making money work for you
Not the other way around
Speaking with honesty
Cutting the fluff
From chasing chaos
to coaching with purpose
At 18, I joined the NSW Police and found myself in
one of Sydney’s most challenging and toughest areas.
It was intense, unpredictable and deeply real.
But it taught me how to lead under pressure,
trust my instincts, stay grounded in chaos and
the power of backing myself when it counted.
My time in the force had a profound impact on me
and the experiences shaped me as a young adult.
But I knew I wasn’t meant to stay there forever.
I left the badge behind and took a huge leap into the world of aviation, becoming a commercial pilot.
Flying was Freedom.
Pure Discipline and unwavering Focus.
I loved every moment in the sky, but over time I felt a deeper drive to build something that was truly mine.
Since then, I’ve gone on to build businesses in different industries from finance, to retail, to product distribution. Some I’ve successfully sold and exited, while others I still run today.
I’ve made loads of mistakes. But each of those mistakes and each of those businesses have taught me something new about people, leadership,
money and life.
I never set out to be a coach. I just kept getting asked, ‘How on earth did you make that happen?’ So I started sharing the things that actually worked the real-life lessons behind both the wins and the setbacks.
That’s how Key 2 Impact (K2i) was born. No glitz.
No stage lights. Just honest conversations, smart strategies, and practical support for business owners who want real change.
It’s not always easy. But it’s possible. And it’s worth it.
From chasing chaos
to coaching with purpose
At 18, I joined the NSW Police and found myself
in one of Sydney’s most challenging and
toughest areas.
It was intense, unpredictable and deeply real.
But it taught me how to lead under pressure,
trust my instincts, stay grounded in chaos and
the power of backing myself when it counted.
My time in the force had a profound impact on me and the experiences shaped me as a young adult.
But I knew I wasn’t meant to stay there forever.
I left the badge behind and took a huge leap into the world of aviation, becoming a commercial pilot.
Flying was Freedom.
Pure Discipline and unwavering Focus.
I loved every moment in the sky, but over time I felt a deeper drive to build something that was
truly mine.
Since then, I’ve built businesses across multiple industries. Some I sold. Some I still operate.
I’ve made loads of mistakes.
But each of those mistakes and each of those businesses have taught me something
new about people, leadership, money and life.
These days, my work is about sharing
what I’ve learned from those experiences
to help others prosper.
I do this by helping business owners cut through the noise, lead with purpose and build a life that actually works not just on paper, but in real life.
It’s not always easy.
But it’s possible. And it’s worth it.
Here’s the part you don’t see in the highlight reel…
I’ve had wins. But I’ve also had big wipeouts.
I’ve been flat broke. Burned out. I’ve hit that point where nothing made sense and everything felt like
too much.
What turned things around wasn’t another quick fix strategy. It was getting clear on what mattered.
Stripping back the noise and finding Clarity.
It was building something sustainable, aligned and real.
Here’s the part you
don’t see in the highlight reEL
I’ve had wins.
But I’ve also had big wipeouts.
I’ve been flat broke. Burned out.
I’ve hit that point where nothing
made sense and everything
felt like too much.
What turned things around
wasn’t another hustle plan.
It was getting clear on
what mattered.
Stripping back the noise
and finding Clarity.
It was building something
sustainable, aligned and real.
Let’s rewind for a second,
how did I even end up coaching?
It wasn’t some grand plan. I didn’t wake up one day and think,
"You know what I need? A coaching business."
It started with conversations. Real ones.
People kept coming to me asking for advice.
Family, friends, clients and even strangers who’d heard my story.
They weren’t just asking business questions…
they were trying to figure out how to hold it all together
in their own lives.
Business, family, money, time, identity.
So I started helping. Not with the usual surface level advice.
But with real-life strategies.
Strategies that actually worked. Because I’d lived them.
Let’s rewind for a second,
how did I even end up coaching?
It wasn’t some grand plan.
I didn’t wake up one day and think,
"You know what I need? A coaching business."
It started with conversations. Real ones.
People kept coming to me asking for advice.
Family, friends, clients and even strangers who’d heard my story.
They weren’t just asking business questions…
they were trying to figure out how to hold it all together in their own lives.
Business, family, money, time, identity.
So I started helping.
Not with the usual surface level advice.
But with real-life strategies.
Strategies that actually worked.
Because I’d lived them.
I never set out to become a coach. I just kept getting asked,
“How on earth did you make that happen?”
So I started sharing the stuff that actually worked.
The real life lessons behind the wins and the setbacks.
That’s how Key 2 Impact (K2i) was born. No glitz and glamour. No stage lights. Just honest conversations, smart strategies and practical support.
Now I’ve helped thousands of families and business owners:
● Clear the noise
● Rebuild with confidence
● Create space for what truly matters
But at the heart of it all, the greatest success isn’t measured in numbers or accolades, it’s in helping someone rediscover their strength, their hope and their belief in themselves. That’s the real win for me.
Trusted By Purpose Driven Organizations
I never set out to become a coach.
I just kept getting asked,
“How on earth did you make that happen?”
So I started sharing the stuff that actually worked. The real life lessons behind the wins and
the setbacks.
That’s how Key 2 Impact (K2i) was born. No glitz and glamour. No stage lights. Just honest conversations, smart strategies and practical support.
Now I’ve helped thousands of families and business owners:
● Clear the noise
● Rebuild with confidence
● Create space for what truly matters
But at the heart of it all, the greatest success isn’t measured in numbers or accolades, it’s in helping someone rediscover their strength, their hope and their belief in themselves.
That’s the real win for me.
Trusted By Purpose Driven Organizations
Ready for your next move?
If you’re ready to get real, get focused and build a sustainable life and business.
Ready for your next move?
If you’re ready to get real,
get focused and build a sustainable
life and business.
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© Copyright
2025. Mark Ainsworth.
All Rights Reserved.
About
Events
Contact
© Copyright 2025. Mark Ainsworth. All Rights Reserved.